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Day 1

JOINT MEETING WITH SIG-MSP

21 March 2022 
11:50-12:00

ARRIVAL!

Troubleshooting connections & 'virtual coffee break' together



12:00-12:05WELCOMELonneke Walk (SURF - Chair of SIG-Marcomms) & Martin Bech (DeiC -  Chair of SIG-MSP)





12:05-12:15


12:15-12:50



12:50-13:15


TRAINING AS AN NREN PRODUCT AND/OR MARKETING TOOL - PART 1

Offering training is a way that some NRENs make themselves known to new audiences, raise awareness of what an NREN is, or increase visibility of the NREN brand. Training can also support products that are offered and expand the uptake of service offerings. But training is also a product or service in its own right, needing a place in the NREN strategy and in the marketing communications support activities. 

  • Mentimeter interactive survey


  • Lightning Talks from different NREN perspectives:
    • How and why AARNet has been evolving and increasing its training activities
    • Jisc's training portfolio and business model
    • Why training does not (currently) fit in CANARIE's strategic plan for services and marketing communications
    • SURF - experiences using GAFAM trainings


  • Discussion in breakout rooms

SESSION CHAIRS (TBC):
Kathryn Anthonisen (CANARIE) & Mark Tysom (Jisc)




Jane Gifford (AARnet - SIG-Marcomms)
Mark Tysom (Jisc - SIG-MSP)
Kathryn Anthonisen (CANARIE)
Michel Wets (ARNES)





13:15-13:25BREAK


13:25-13:45


15:50-14:00



14:00-14:25

TRAINING AS AN NREN PRODUCT AND/OR MARKETING TOOL - PART 2

  • Feedback from the breakout discussion groups


  • GÉANT's Lightning Talks
    • GLAD - what's in it for the NRENs?
    • Maintaining a training programme in the long-term: TRANSITS



  • Joint Lightning Talks of interest to both groups:
    • CSC and PRACE training & service reporting as a marketing tool 
    • Training experience and challenges at ARNES

SESSION CHAIRS (TBC):
Kathryn Anthonisen (CANARIE) & Mark Tysom (Jisc)

Sarah Hughes (GLAD, GÉANT Learning and Development)

Nicole Harris and Casper Dreef (GÉANT) 


Tiina Leiponen and Harri Kuusisto (CSC)

Tomi Dolenc (ARNES)


14:25-14:30Meeting feedback survey
ALL
14:30-14:35 Day wrap up - until tomorrow for SIG-Marcomms!
Lonneke Walk & Martin Bech

DAY 2

SIG-Marcomms meeting

22 March 2022

TIME

WHATWHOSLIDES
11:50-12:00

ARRIVAL!

Troubleshooting connections & 'virtual coffee break' together



12:00-12:05WELCOMELonneke Walk (SURF - Chair of SIG-Marcomms)
12:05-13:15

UPDATES

Lightning Talks:

  • GÉANT's Women in STEM 2022 campaign
  • CLAW2021 and NREN Crisis Communication Readiness report
  • Presenting Sikt (TBC)
  • TNC22 - an update 
  • YOUR UPDATE HERE!



Silvia Fiore (GÉANT)
Charlie van Genucthen (SURF)

Sikt (TBC)

Rosanna Norman (GÉANT)
YOUR NAME HERE!


13:15-13:30BREAK

13:30-14:20

DATA DASHBOARDS

Do you gather statistical data from your social media channels? How? What do you do with the data? Have you ever changed your marketing communications strategy as a result of data you’ve seen? What discipline do you have around gathering data, setting goals and using the data?

This session will include:

  • Practical example how to construct a searchable social media dashboard, including 'templates' and practical guidelines 
    • YOUR EXAMPLE HERE?
  • DISCUSSION





Leonardo Marino (GÉANT)


YOUR NAME HERE!


14:20-14:25Meeting feedback survey
ALL
14:25-14:30Meeting wrap up - next meetings, Goodbye!
Lonneke Walk (SURF)

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