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9:00-17:15 "Social media metrics", Sina Frank and Lisa Deckert, "Sasserath Munzinger Plus"
09:00-09:30 - Introduction and expectations for the day
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9:00 - 15:00 “Interview Techniques”, Laura Durnford, GÉANT
About the trainers:
"Sasserath Munzinger Plus" is a brand, innovation and culture consultancy that works with leading and aspiring brands and offering wide range of services. As a well-connected part of the Berlin startup ecosystem, with a strong entrepreneurial culture and a client structure that includes corporations, family-owned traditional companies and startups, Sasserath Munzinger Plus not only enables innovation through the conception and management of innovative creative processes but also plays an active role in the exchange and connection between the different players.
Sina Frank, Brand Consultant:
Sina Frank has been a consultant at Sasserath Munzinger Plus for 4.5 years. She has already supervised numerous projects in the field of brand and communication strategy for a wide variety of companies (Nürnberger Versicherung, Premier Inn, …) and is involved in the topics of employer branding and social media marketing. She also gives seminars on "Brand management in the digital age", for example at the Ad School in Zurich and at the Markenverband (brand association) in Berlin.
Lisa Deckert, Social Media Manager:
Lisa Deckert has been working as a social media manager at Sasserath Munzinger Plus for 3 years. She has supervised numerous projects in the field of social media for a wide variety of companies (L’Oréal, Bahlsen, Caparol, …). Her work focuses on social media strategies, editorial and content planning, social media monitoring and content creation. She has already held seminars on the topics of social media marketing and social media strategies at the AMD Berlin (Academy for Fashion and Design) and at the Markenverband (brand association) in Berlin.
Logistics / Venue
DFN-Verein e. V.
Geschäftsstelle Berlin
Alexanderplatz 1
7th floor
10178 Berlin
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